The Power of Peers
How the Company You Keep Drives Leadership, Growth & Success. (2016)
Birds of a feather flock together. We’re all in the same boat. Great minds think alike. While just figures of speech to some, they reflect a simple truth—it’s the company we keep that often determines the level of personal growth and professional success we achieve in life.
Business leaders exchange information and ideas. They network to make deals and build partnerships. They work together to optimize best practices, and they reach out to leaders outside their companies to accelerate growth. Simply put, CEOs and business leaders provide value to one another that they can’t find anywhere else. In The Power of Peers, authors Leo Bottary and Leon Shapiro introduce peer advantage, a concept that transcends peer influence. This is what CEOs and business leaders experience when they are more selective, strategic, and structured in the way they engage their peers. Peer advantage gives CEOs the insights to compete and the courage to act.
The Power of Peers features stories of business leaders from a range of industries to illustrate the five essential factors for peer advantage, how it impacts personal growth, and why it has proven so effective in helping leaders identify future opportunities and challenges. It’s what top, growth-oriented executives have relied upon for decades to be successful in business and in life.
Testimonials
“There is no problem you can’t solve if you have a group of peers watching your back. The Power of Peers makes a powerful case for peer groups and shows how to structure them, allowing any leader to accelerate an organization’s scaling up.”
—Verne Harnish, founder of Entrepreneur’s Organization (EO) and author of Scaling Up
“The Power of Peers gives voice to a concept that I have long witnessed to be true in business – learning from others who have had similar or related experiences holds incredible value. Business owners are at a disadvantage if they do not have a set of people surrounding them to provide both counsel and support. From my own experience as a cofounder of a company, a journalist, and member of a peer group, I can say that peer advantage is the real deal.”
—JJ Ramberg, host of MSNBC’s Your Business and cofounder of Goodshop
“Shapiro and Bottary know their stuff. Their combined experience plus the examples cited in this book make The Power of Peers a valuable walk-through into the world of what peer organizations can do to improve your leadership and success skills.”
—Chris Brogan, CEO Owner Media Group and NY Times best-selling co-author of Trust Agents