The CEO as Trust Broker: Leading Across Difference in 2026
- Leo Bottary
- Feb 20
- 1 min read
In 2026, the CEO’s role has evolved in a way few leadership job descriptions capture.
Beyond strategy, capital allocation, and risk oversight, chief executives will be increasingly called upon to serve as trust brokers within their organizations. The 2026 Edelman Trust Barometer, titled Trust Amid Insularity, makes clear why. Trust is not collapsing, it’s concentrating. People are placing more faith in those closest to them while growing more reluctant to trust those who think, vote, or live differently.
For CEOs, this shift is both a warning and a mandate. For the complete article:
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